Engage supporters to boost giving
You’ve got your fundraising goal, a timeline, early major supporters and solid prospects … but you don’t have any campaign materials that make the case and compel donors to give. To
build a financial bridge of support for your organization’s multi-million
dollar goal, you must “tell your story” in a way that embraces
and sustains your vision. Rely on our depth of experience to combine essential information with an emotional appeal that advances your campaign. Cezat Creative Resources can develop your fundraising materials expertly – from concept through completion. For a specific campaign, we will consult on the best strategy for your marketing materials.
The case statement details the components of a project and builds excitement for the vision – how new technology, enhanced services or a new facility will keep the organization on the vanguard by meeting emerging needs. This report guides development officers and is also used to develop campaign materials.
Tools that increase contributions
Making the case often calls for presentations and media relations. Our press releases and media relations will boost your efforts and broadcast your key messages. We excel at speech writing and also produce graphic slides and handouts for presentations. We can audit your current materials and make recommen-dations for improvement. Maintaining consistency and focus in marketing materials helps you reach your campaign goal faster.
When donors give gifts of $25,000 to $10 million or more, they deserve special recognition. We are skilled at writing profiles of donors for online publications, print newsletters and annual reports. By asking the right questions and writing an intriguing profile, the article not only pays tribute to the donor, it also motivates readers to give.
When you are looking for that multi-million dollar gift, the time spent in personal meetings becomes more productive when you review a detailed report with the donor. This report should contain an executive summary, a persuasive and descriptive narrative and a compelling reason to give. It may also include photos of the project, a timeline and charts. The report gives your major donor an opportunity to consider your proposal in greater detail and say “Yes” to the ask.
When is it appropriate to use social media to seek funds? We’ll guide you through the process and develop an online plan to ensure you are maximizing all avenues of giving.